Friday, 22 April 2016
Monday, 4 April 2016
Content Marketing
Content Marketing
I have decided For RayBan which is a very good brand and I feel sometimes about its popularity has decreased due to passage of time and coming up of new brands with fancy products than staying with normal standard ones. Although rayban has also tried to cope up with fashion but still people are more leaned to other brands because of RayBan’s high price and its high class quality makes it unaffordable for youth sometimes and according to me youth is the major target for us to focus on sunglasses because they make up the name of the brand and create a hype about it if they find something interesting coming up. Like, I think of idea to give special discounts on some specific models to attract costumers and more focussing on youth by also giving special offers and coupons and planning event sampling at beaches in summer where they feel the best place to wear fancy glares.
I have decided For RayBan which is a very good brand and I feel sometimes about its popularity has decreased due to passage of time and coming up of new brands with fancy products than staying with normal standard ones. Although rayban has also tried to cope up with fashion but still people are more leaned to other brands because of RayBan’s high price and its high class quality makes it unaffordable for youth sometimes and according to me youth is the major target for us to focus on sunglasses because they make up the name of the brand and create a hype about it if they find something interesting coming up. Like, I think of idea to give special discounts on some specific models to attract costumers and more focussing on youth by also giving special offers and coupons and planning event sampling at beaches in summer where they feel the best place to wear fancy glares.
Sunday, 3 April 2016
Campaign for Versace
I am creating this campaign for Versace which is brand for
designer clothes and accessories. My idea is to organize a fashion show which
will highlight the glory of Versace. My audience will be from Canada as I will
organize the fashion show in Canada. My goal is to promote it so that the fan
following can be increased. I am planning to launch the fashion show in the
starting of spring so that I can show the spring collection to the audience. My
social strategy is to promote it through Social media network like Facebook,
twitter, Instagram YouTube etc. and will promote through posters and magazines
too. This campaign will increase the sales for spring collection which will be
very profitable for the company.
Saturday, 2 April 2016
Unofficial Fan pages of Emporio Armani
Emporio Armani:
Fan page on Facebook:
Fan page on Twitter
Fan page on Instagram
The best fan page of Emporio Armani can be found on Twitter
as this fan page is very active and fans post lots of stuff on this page daily.
The latest news can be found on this page.
Friday, 1 April 2016
RayBan vs TomFord on YouTube
Rayban
RayBan is
most active on YouTube I guess as they posted numerous videos for their
different models but the most popular video is the Super Chameleon 9,461,519 views on YouTube.
And this was so succesful as they used different and
interesting concept of bringing chameleon in the video to promote different
colors of the new wayfarers.
TomFord
They are so
famous on YouTube that they have a featured channel as we open their channel a
special introductory video plays which is the best part of their lovely and
creative channel. The most popular video they posted is the womenswear video
which touched 1,462,385 views on YouTube and turned the face their brand as
women got mad about new styles and new products they were launching.
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